Top 20 Most Sought-After Companies by Business Students Worldwide

In the latest release from Universum, insights reveal the top choices for business students seeking employment. This year’s data encompasses responses from students in nine different economies. Notably, J.P. Morgan secured the third spot, with tech giants Apple and Google leading the pack.

Universum recently unveiled business students’ preferred employer rankings and highlights Apple, Deloitte, and L’Oréal Group as exceptionally appealing options for aspiring professionals. This ranking is just one segment of Universum’s comprehensive World’s Most Attractive Employers report. The rankings, derived from survey responses across nine economies, including the U.S., India, and France, showcase the preferences of students aiming for coveted positions during the fall of 2022 to the spring of 2023.

While Apple and Google maintained their top positions, J.P. Morgan climbed from 7th to 3rd, marking notable shifts in this year’s dynamic landscape. Additionally, other companies in the top 20, such as Morgan Stanley and Nike, held their ground.

Here are the 20 employers that garnered the highest favor based on business students’ responses, categorized by industry, as per Universum findings.

20. Samsung: Elevating the Tech Experience

Instagram | lukhnowlulumall | Aspiring minds are increasingly drawn to the innovation hub that is Samsung.

• 2022 Rank: 24
• Change in Rank (2022-2023): Up 4
• Industry: Consumer electronics and household appliances

Aspiring minds are increasingly drawn to the innovation hub that is Samsung, where cutting-edge technology meets household convenience. The leap from 24 to 20 in the rankings speaks volumes about Samsung’s magnetic appeal to the business minds of tomorrow.

19. Bank of America: Banking on Success

• 2022 Rank: 19
• Change in Rank (2022-2023): No change
• Industry: Banking

Staying steadfast in its position, Bank of America continues to be a financial fortress, attracting aspiring bankers and finance enthusiasts alike. Stability and growth define this financial giant, making it a constant favorite among business students.

18. Adidas: Striding Towards Success in Style

• 2022 Rank: 21
• Change in Rank (2022-2023): Up 3
• Industry: Fashion, accessories, and luxury goods

Stepping up its game, Adidas takes a stylish leap forward, captivating business students with its blend of fashion and innovation. The ascent from 21 to 18 underscores its rising popularity among those with an eye for style and business acumen.

17. Boston Consulting Group (BCG): Sculpting Strategies for Tomorrow

• 2022 Rank: 15
• Change in Rank (2022-2023): Down 2
• Industry: Management and strategy consulting

BCG remains a powerhouse in shaping business strategies despite a minor dip in the rankings. Business students continue to be enthralled by the intellectual challenge and impactful work that BCG offers in the dynamic world of consulting.

16. Nike: Where Innovation Meets Style

• 2022 Rank: 16
• Change in Rank (2022-2023): No change
• Industry: Fashion, accessories, and luxury goods

Staying strong at 16, Nike’s allure lies in its fusion of innovation and style. For business students with a passion for fashion and a drive for success, Nike remains an undisputed choice.

15. BMW Group: Driving Ambitions

• 2022 Rank: 12
• Change in Rank (2022-2023): Down 3
• Industry: Automotive

The sleek and powerful BMW takes a slight dip in the rankings but remains an icon for those dreaming of a career in the automotive industry. Business students are drawn to the dynamic world of BMW, where ambitions are fueled on the fast lane.

14. Morgan Stanley: Banking on Trust

• 2022 Rank: 14
• Change in Rank (2022-2023): No change
• Industry: Banking

Morgan Stanley holds its ground at 14, embodying trust and financial prowess. As a financial titan, it continues to be a beacon for aspiring bankers seeking a combination of stability and exciting challenges.

13. McKinsey & Company: Crafting Tomorrow’s Success Stories

• 2022 Rank: 13
• Change in Rank (2022-2023): No change
• Industry: Management and strategy consulting

Remaining unwavering in its appeal, McKinsey & Company stands tall at 13, offering a platform for business students to craft success stories through strategic consulting. The allure of making a tangible impact on global businesses keeps McKinsey in high regard.

12. Mercedes-Benz Group: Driving Dreams Upwards

Pexels | Mike bird | Mercedes-Benz captures the imagination of business students.

• 2022 Rank: 17
• Change in Rank (2022-2023): Up 5
• Industry: Automotive

Accelerating up the ranks, Mercedes-Benz captures the imagination of business students who dream of a career in the dynamic world of automotive excellence. The upward leap from 17 to 12 signifies the brand’s growing appeal.

11. PwC (PricewaterhouseCoopers): Nurturing Excellence

• 2022 Rank: 11
• Change in Rank (2022-2023): No change
• Industry: Auditing and accounting

PwC remains a stalwart in the world of auditing and accounting, securing its position at 11. The firm continues to be a breeding ground for excellence, attracting business students who seek a robust career foundation.

10. KPMG: Illuminating Pathways in Auditing

• 2022 Rank: 10
• Change in Rank (2022-2023): No change
• Industry: Auditing and accounting

KPMG stands tall at the 10th spot, illuminating pathways for aspiring auditors. The firm’s consistent appeal lies in its commitment to fostering talent and offering a roadmap for success in the auditing realm.

9. EY (Ernst & Young): Visionaries in Auditing

• 2022 Rank: 9
• Change in Rank (2022-2023): No change
• Industry: Auditing and accounting

EY, a global force in auditing, maintains its 9th position. Renowned for fostering visionaries, EY remains a top choice for business students seeking to make a mark in the auditing and accounting landscape.

8. L’Oréal Group: Where Beauty Meets Business

• 2022 Rank: 5
• Change in Rank (2022-2023): Down 3
• Industry: Fast-moving consumer goods

L’Oréal Group, a fusion of beauty and business, retains its allure despite a slight dip in the rankings. The realm of fast-moving consumer goods finds its shining star in L’Oréal, making it a captivating choice for business enthusiasts.

7. Goldman Sachs: Elevating Financial Futures

• 2022 Rank: 8
• Change in Rank (2022-2023): Up 1
• Industry: Banking

Goldman Sachs climbs the ladder, securing the 7th spot. A powerhouse in banking, the firm attracts business students aspiring to elevate their financial futures. The upward move reflects its growing influence in the eyes of future financial leaders.

6. Deloitte: Architects of Excellence

• 2022 Rank: 6
• Change in Rank (2022-2023): No change
• Industry: Auditing and accounting

Deloitte remains steadfast at the 6th position, continuing to be the architect of excellence in auditing and accounting. For business students seeking a blend of innovation and tradition, Deloitte stands as a symbol of enduring success.

5. Microsoft: Crafting Tomorrow’s Tech Odyssey

• 2022 Rank: 3
• Change in Rank (2022-2023): Down 2
• Industry: Computer software and technology

Microsoft, an icon in the tech realm, holds its ground at 5. Despite a slight dip in the rankings, the company’s commitment to crafting tomorrow’s tech odyssey makes it a compelling choice for business students with a passion for innovation.

4. Amazon: A-Z of E-commerce Excellence

• 2022 Rank: 4
• Change in Rank (2022-2023): No change
• Industry: E-commerce

Amazon, the undisputed king of e-commerce, stands tall at 4. As a global giant, it offers business students a chance to explore the A-Z of e-commerce excellence, making it an irresistible choice for those with a penchant for online business dynamics.

3. J.P. Morgan: Banking on Success

• 2022 Rank: 7
• Change in Rank (2022-2023): Up 4
• Industry: Banking

J.P. Morgan makes a resounding leap from 7 to 3, solidifying its position as a banking powerhouse. Business students are drawn to the allure of success that comes with a career in banking, and J.P. Morgan stands tall as a testament to that ambition.

2. Google: Masters of the Digital Realm

• 2022 Rank: 2
• Change in Rank (2022-2023): No change
• Industry: Internet content and information

Google, the master of the digital realm, maintains its stronghold at 2. For business students fascinated by the endless possibilities of the internet, Google remains an unrivaled choice, providing a platform to shape the digital future.

1. Apple: Orchestrating Excellence in Innovation

Pexels | ready made | zhang kaiyv | Business students worldwide unanimously declare Apple as their dream employer.

• 2022 Rank: 1
• Change in Rank (2022-2023): No change
• Industry: Consumer electronics and household appliances

Seizing the crown at the pinnacle is Apple, orchestrating excellence in innovation. Business students worldwide unanimously declare Apple as their dream employer, where consumer electronics and household appliances meet the zenith of creativity. The unwavering top rank signifies Apple’s undisputed reign in the hearts and minds of future business leaders.

In the dynamic world of career aspirations, these 20 companies stand as beacons, offering diverse pathways for business students to embark on their journey toward success and fulfillment. Each with its unique appeal, these organizations shape the dreams and aspirations of the business leaders of tomorrow.